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Saturday, December 22, 2007

Aspects of colors...........

ASPECTS OF COLORS








The aspects of qualities of color refer to colors and color combinations that evoke certain emotional responses. We use many words to describe the properties of individual colors and to compare the basic distinction. Without sunlight or artificial light for color, which we use in countless combinations to express our ideas and emotions.

The following aspects of color contain color combinations that exist in harmony with each other, and are in spectral balance. Spectral balance occurs within the eye as thousands of waves of electromagnetic energy of different lengths bounce off (or are absorbed by) the chemical components of any object. Light waves are reflect red, yellow, and blue, and the rods and cones in the eye’s retina simultaneously mix and sort these reflected colors into thousands of tints and shades, which work to offer endless possibilities for specific color use.

Color is both simple and complex. It means different things to different people in different cultures. NO color is seen the same way by any two people. Color is personal and universal, sending messages full of endless variations.

HOT






Hot refers to red in full saturation on the color wheel; this is red it’s strong’s. Hot colors project outward and attract attention. For this reason, red is often used in graphic signage and design. Hot colors are strong and aggressive and seem to vibrate within their own space. The power of hot colors affects people in many ways, such as increasing blood pressure and simulating the nervous system. hot colors chart.


COLD





Cold refers to fully saturated blue. At its brightest it is dominating and strong. Cold colors remind one of ice and snow. The feelings generated by cold colors—blue, green, and blue-green are the direct opposite of those generated by hot colors; cold blue slows the metabolism and increases one’s sense of calm. When placed next to each other, cold and hot colors vibrate like fire and ice.

Cold colors chart.

WARM





All hues that contain red are warm. It is the addition of yellow to red that makes warm colors substantially different from hot colors. Warm colors, such as red-orange, always contain a mixture of red and yellow in their composition and encompass a larger part of the emotional spectrum. Warm colors are comforting, spontaneous, and welcoming. Like and Arizona sunset, the warmth of these hues radiates outward and surrounds everything in reach.

Warm - cool colors chart


COOL





Cool colors are based in blue. They differ from cold colors because of the addition of yellow to their composition, which creates yellow –green, green, and blue-green. Cool colors, such as turquoise blue and verdant green, are seen in nature. Like spring growth, they make us feel renewed. Soothing and calm, these hues provide a sense of depth as well as comfort. Cool colors are like a swim in a refreshing, tropical pool.

Warm - cool colors chart.


LIGHT





Light colors are the palest pastels. They take their lightness from an absence of visible color in their composition, and are almost transparent. When lightness increases, variations between the different hues decrease. Light colors open up the surroundings and suggest airiness, rest, and liquidity. They resemble sheer curtains at a window and send a message of relaxation.

Light colors chart


DARK





Dark colors are hues that contain black in their composition. The close up space and make it seem smaller. Dark colors are concentrated and serious in their effect. Seasonally, they suggest autumn and winter. Combining lights and darks together is a common and dramatic way to represent the opposites in nature, such as night and day.

Dark colors chart.


PALE





Pale hues are the softest pastels. They contain at least 65 percent white in their composition, and have diminished hue which is most often referred to as soft or romantic. Pale colors, like ivory, light blue, and pink suggest gentleness. They can be seen in the clouds in a soft, early light, or in the lavender colors of a misty morning. Because they are calming colors, pale hues are frequently used in interior spaces.

Pale colors chart.


BRIGHT





The amount of pure color within a hue determines its brightness. The clarity of bright colors is achieved by the omission of gray or black, Blues, reds, yellows, and oranges are colors in full brightness. Bright colors are vivid and attract attention. A yellow school bus, a bunch of colored balloons, the red of a clown’s nose, never goes unnoticed. Exhilarating and cheerful, bright colors are perfect for use in packaging, fashion and advertising.

Bright colors chart.

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